IIROC’s proposed changes are beginning to experience traction within the Canadian financial services community, as more and more companies are considering and preparing for the results of their consultation process. This is a great thing – there’s nothing better than dialogue about social media.
Posts Tagged ‘Key Messaging’
JUST RELEASED! March 10, 2011 No Comments
(TORONTO, March 9, 2011) – H2 Central Marketing and Communications has just released its 2011 Annual Top 10 Interactive Marketing Trends: The Return to Hieroglyphics, predicting that rapid-fire, moving and punctuated visual and symbolic marketing will be the single biggest web trend of the year.
Everyone’s a Winner, Baby… but No One Cares July 23, 2010 No Comments
When was it, again, that we decided there could only be one winner? According to the Sunday edition of the New York Times, the new trend in the great leveling out of everyone’s self-esteem is at high school graduation. The stakes of college admissions, scholarships and prizes are so great that high school administrators are …
Should Canadian Banks be Getting Social? July 15, 2010 No Comments
Social media – the term conjures up images of teens and twenty-somethings connecting with friends and regularly updating their statuses. However, the social media landscape is changing and with it, a whole new demographic of users are revealing themselves – a demographic that financial institutions would love to capture. The Boomers, the Gen X’ers and …
The Source of Referrals Matters May 31, 2010 No Comments
A business based on referrals is highly-coveted and most would give anything for a business based on good recommendations. I see a number of issues emerging in the area of referrals that probably would make great dissertation topics for some business graduate student. But, until they get at it, let me outline a few observations …